CV Show 2019, NEC
This client returned to the show this year with a much larger stand space than before at 15m x 6.5m, with a completely different design for us to get stuck into too. The client works within the vehicle refrigeration industry, so a blue, white and ice theme was a must.
The large 15m x 4m high wall was wrapped in the clients new graphics and then supported with our truss system, with extra support to the middle to keep the wall stabilized. The client chose a light blue carpet for the floor covering which completed the cool blue theme.
A store room was built to the rear of the stand with the access point to the side of the store, leaving the facing wall free to mount a TV screen to play the clients promotional video on a loop. The client required a refreshment area, so a bespoke bar table was designed to go in front of the store room, housing a coffee machine and two stools. They also hired a barista for the duration of the show to serve the coffee to visitors to the stand, it really created that cafe bar authentic feel, but also left the client free to give full attention to their customers.
To the side of the bar a choice of a relaxed seating zone or bar tables and chairs for meetings and chats with visitors. A custom designed wall which housed the all important refrigeration products to the end of the stand, the opposite side left space for a vehicle to be placed for demonstration purposes.
The star of the stand being #coolmoose he really drew great attention which helped to promote their give away and a very cool addition to the stand.