Lamma 2019, NEC
As with our other clients and the nature of the this farming show the floor space is needed to showcase large machinery.
Keeping the stand space open on all sides not only retains the large area feel and keeps it light but also allows the machinery to be viewed from every approach. With this in mind we constructed our trussing system to each corner of the stand, with a truss leg in the middle on the larger sides for support. The trussing legs then being boxed with the clients branding.
Again to maximise space a triangular store was created in the center of the stand, fully graphic wrapped and housing two screens to display the clients promotional content. Seating areas to either side for meetings to take place.